dinsdag 22 december 2015

Act now: Take the initiative for COP21

Should businesses wait for explicit targets from policy makers in order to start mitigating climate change? No. From November 30th to December 12th, 2015, the 21st Conference of Parties (COP) took place in Paris. For 12 days representatives of nations and various organisations gathered in Paris to formulate a universal agreement on climate mitigation and adaptation. This agreement aims to restrict the maximum warming of the global temperature to 2 degrees Celsius. However, past conferences have not brought what the world was hoping for: a concrete, global carbon emission policy. Companies are therefore increasingly taking matters into their own hands and setting up ambitious projects. And so can you!

What does my company have to do with COP 21?

Diplomats and heads of state recently gathered in Paris and, for the first time, each of the represented nations listed concrete proposals for future climate policy. For example, the European Union and its Member States are committed to a binding target of at least a 40% domestic reduction in greenhouse gas emissions by 2030 compared to 1990[1]. The United States intends to achieve an economy-wide target of reducing its greenhouse gas emissions by 26-28% below its 2005 level in 2025[2]. Although democratic institutions are not usually known for their decisiveness, The COP21 agreement aims to achieve a significant decrease in carbon emissions.

The intended decrease in carbon emission can have a wide range of implications at a company level. Countries can make laws on energy efficiency, they can come up with taxes on carbon intensive products (including fossil fuel use), or they can impose increased import tariffs on unsustainably managed forestry etc. The impact of these measures differs per type of business and per sector, but it most certainly has an impact, either direct or indirect.

Be a frontrunner, not a laggard

In the light of these important developments, companies are realising that the outcome of COP21 may affect their business proposition. But instead of waiting for politics to unfold, the business world is using the momentum created by the Conference to show initiative. Corporations like Danone and Unilever are voluntarily pledging to stringent emission targets[3],[4]. Furthermore, the CEOs of 78 major companies, including Siemens and HSBC, have called on world leaders to include carbon pricing in a global climate deal at COP21[5]. Even major oil and gas companies (BG Group plc, BP plc, Royal Dutch Shell, Statoil and Total SA) have, Taking the summit in Paris into consideration, set out their position in a joint letter to introduce carbon pricing systems[6].

These companies have already started recognizing and identifying the implications of a changing climate on their business proposition. By anticipating the outcome of COP21, they are taking a pre-emptive approach to prevent any potential damage in the future, or to improve their position in the market by grabbing the first-mover advantage. Those who move quickly may generate not only a head start on their future targets, but also a competitive advantage from a boost in reputation or increased efficiency.

So what can you do?

For companies that want to anticipate on a changing climate, there are several options for a climate change strategy. For an organisation that wants to get involved with climate change action, it is sensible to formulate a clear strategy plan. Should the focus be on mitigation or adaptation? What targets do you want to set? Here it can be useful to first map the impact on your business so that you know where the easy wins and biggest challenges are. With this knowledge, you can build a strong plan to act on.

A second step in corporate climate management is measuring your impact. CO2 footprint, Life Cycle Assessment, and impact monetisation are all methods that can be used to gain an insight into the impact of your business practices. Not only do they measure the impact on the climate, but some also provide data on other environmental factors, which could prove to be valuable information in reducing your impact, or, costs.

To harness the beneficial effect on your business’ reputation, it is vital to report on your efforts. Reporting is a great tool to track and communicate progress. On the topic of climate change, numerous big corporations take part in the Carbon Disclosure Project (CDP). The CDP requires an organisation to report on its climate performance, risks and opportunities, and strategy. The outcome is a dual score: one for the actual performance of the organisation, and one for the quality of the disclosure. The performance score is relative to other organisation in the specific industry, making it easy for a organisation to compare itself with its competitors.

Jump on

While bureaucracy is typically a slow-paced environment, companies are much better equipped for fast change. In fact, as an early mover, you can prepare yourself for future regulations while you reap the benefits of being progressive. So don’t wait for the COP21 outcome. Use this momentum to get your company in the leading group in the battle against climate change now.

Nick de Ruiter is a partner at Sustainalize. He is a specialist in CSR strategy setting and performance monitoring. 

Misha Elkerbout is a specialist in life cycle analyses, impact monetization and CSR performance improvement.

Marcella van Steenbergen is intern at Sustainalize with a profound interest in CSR, CSR strategy setting, impact measurement and CSR reporting.



[1] Latvia/1/LV-03-06-EU INDC.pdf
[2] U.S. Cover Note INDC and Accompanying Information.pdf
[4] http://www.theguardian.com/environment/2015/nov/27/unilever-to-stop-using-coal-for-energy-within-five-years
[5] https://agenda.weforum.org/2015/11/open-letter-from-ceos-to-world-leaders-urging-climate-action/
[6] http://www.shell.com/global/aboutshell/media/news-and-media-releases/2015/oil-and-gas-majors-call-for-carbon-pricing.html