Although much has been said about the public
sector lagging behind in terms of integrated reporting, research shows that
integrated information and stakeholder engagement enable public sector pioneers
to make better decisions, attune strategy to society’s needs and consequently create
more public value or a better balanced budgeting system.
Integrated reporting
was one of the topics of the conference on THE ROLE OF PROVINCIAL/REGIONAL AND
LOCAL GOVERNMENT IN MAKING GOVERNANCE MORE EFFECTIVE, ACCOUNTABLE AND
INNOVATIVE, held by the School of Public Leadership, Stellenbosch University, South
Africa, August 19-21, 2015.
Public need for understanding the creation of public value
Public need for understanding the creation of public value
In many governmental
organizations, much effort has been made to improve the quality of public
administration. Attempts from different perspectives, but with the same
underlying goal. In order to improve governance, much effort is aimed at
developing organizational structures and leadership role models to support
improvements in policymaking and decision-making. The increasing importance of
governance has been a trend for several years. Linking outcomes to
organizational activities as a basis for effective governance is a complex matter.
It is often referred to as “an ongoing challenge" to be able to
demonstrate a logical and explanatory relationship between public sector
activities and societal outcomes. Simply linking outcomes and activities is not
sufficient for a comprehensive understanding of the creation of public value.
Integrated information improves the creation of public value
Integrated information improves the creation of public value
With case studies and
practice reviews, Hans Bossert (School of Public Leadership, University of
Stellenbosch) and Lianne Dijkstra (Sustainalize) substantiated that integration
of non-financial information improves government decisions. Their study confirmed
the hypothesis that integrated information leads to better government
decision-making, i.e. decision-making that is more focused on the process of
public value creation and stakeholder engagement. Use of information on the effectiveness of
the organization’s strategy and policies as well as its efficiency and
legitimacy leads to more efficient and productive allocation of capital for
public value creation.
Improved management decisions through stakeholder engagement
Improved management decisions through stakeholder engagement
Bossert and Dijkstra’s
case studies regarding the 2014 annual reports of Avalex and the NOM also showed that stakeholder involvement in the
reporting process plays a crucial role. For one, involvement will result in better
management decisions, due to a better understanding of what stakeholders expect
of government organizations’ creation of public value. In addition, providing stakeholders
with integrated information facilitates better understanding and articulation
of governments’ strategies, which in turn will improve stakeholder engagement.
Integrated
reporting enables government organizations to better attune strategy to
society’s needs
Comparative case
reviews of subnational government pioneers in integrated reporting show a clear
correlation between the business model, the outcomes and the impact on society.
In their annual reports, the cities of Melbourne, Warsaw and Johannesburg claim
that by managing and disclosing both their financial & non-financial performance
data, their strategies will be better attuned to society’s needs. Furthermore,
the case reviews show that (subnational) government organizations apply leading
protocols and standards on governance and integrated reporting (King III,
GRI-G4, IR) in order to link outcomes to their business strategies and provide
internal and external stakeholders with insight into how they intend to address
sustainability issues.
Lianne Dijkstra is consultant at Sustainalize (www.sustainalize.nl). A globally active consulting firm that specializes in Integrated Reporting, CSR, CSR Reporting, CSR Strategy and performance monitoring in the private and public sector.